I suggest that you only accept guest posts from qualified, vetted individuals with interesting perspectives and also experience related to your room. You don’t desire any kind of random piece of content on your site. You desire web content that will involve and inform viewers while developing trust fund as well as authority in your area.
As opposed to keeping our process hidden, I wished to share RevenueZen’s visitor article standards. These are the guidelines we use for ourselves (and it resembles the standards we produce for our customers when we handle their visitor article program).
Furthermore, if you think you would certainly make a great contributor to our blog, contact us concerning submitting a guest article. If you have knowledge as well as experience in the B2B marketing as well as sales world, we ‘d enjoy to talk concerning working together.
Feel free to utilize our standards as a theme for producing your own visitor uploading guidelines. For context, these standards are commonly sent out after we have actually agreed on working together with a person on a visitor message.
Guest Blog Post Standards Design Template
Thanks for contributing to RevenueZen! We’re coordinating with a few of the most effective minds in the world of marketing and also sales to enlighten creators and also earnings leaders on their growth method. By partnering together, we wish to showcase your idea leadership while advertising your brand name as a trusted resource in your room.
Being a fairly boutique firm, we obtain incoming leads all the time that aren’t fairly the right suitable for our services. When that occurs, we choose to refer these leads to trusted partners.
With that in mind, right here are some guidelines as well as suggestions for every item of content that you send.
List of Preferred Blog Post Themes as well as Topics
Generally, blog posts we accept for guest content autumn under the following motifs:
Material marketing
Inbound advertising and marketing
SaaS and start-up development methods
LinkedIn and social marketing
Advertising and marketing pointers, guides, just how to’s, and also recommendations for creators
Outbound sales
Sales/marketing positioning
While conceptualizing what to discuss, ask on your own these questions:
Will this topic relate to the RevenueZen audience?
Will this message offer services (that do not need the purchase of my item)?
Am I certified to blog about this topic?
What insight can I bring to this subject that no one else can?
When in doubt, get in touch with me at marketing@revenuezen.com.
Keep in mind: We desire content from individuals with hands-on experience in advertising, sales, or as a founder. If you’re a freelance author trying to obtain experience, feel free to use separately!
Visitor Message Web Content Tips
The leading light behind our blog is to share material that’s instructional, appealing, as well as enjoyable … not product-focused or promotional.
We have actually built a high level of trust fund with our clients due to the fact that they recognize we will never ever press something on them that we do not 110% think is in their best interests, also when that implies telling them not to use our solutions. Being extremely self-promotional damages that trust, even if your advice is good.
Instead, use our blog to showcase your experience with potential brand-new clients. If individuals locate your material useful, they’ll investigate you all by themselves. Similarly, our team will happily utilize your web content to make warm introductions to you when ideal.
Blog posts must be 1,000– 1,500+ words in length. We discover this is a pleasant spot with our readership, and you’ll harmonize the remainder of our blog in this manner. Longer is great, as well.
Break up your web content, so it’s very easy to review. This means consisting of headings, subheadings, bullets, and any other aesthetic elements to raise the readability of your piece.
Write in an all-natural, conversational tone. We intend to share material that is reliable, however not robot. We’re producing blog material– not Wikipedia web pages, so do not avoid showing off your sense of humor. That stated, if your visitor article was a movie, the highest possible score we ‘d want to see on it is PG-13.
All content MUST BE ORIGINAL. We do decline replicate or syndicated web content as visitor messages. If your post has actually shown up anywhere else on the internet, we can not release it on our blog site. If you price quote various other content, link to it.
Always name your resources. We recognize that you’re an expert, however our target market could not be so sure. If you’re going to drop some stats (ie: “open rates leapt 55 percent over night”), link back to the initial resource.
Talk about your real-world experience. Speak about mistakes you’ve made, prepares you have actually constructed, as well as methods you’ve performed. Make use of your very own individual experience to speak authoritatively concerning what you understand.
Take a position. If you disagree with usual knowledge on a subject, discuss why the mainstream point of view is wrong or misleading. Back up your perspective with realities. Take screenshots. Include intriguing data. Assistance your arguments with exterior referrals.
Various Other Things to Include in Your Guest Message
Statistics. Study reveals that 94 percent of people are 53 percent more likely to believe content that’s sustained by 26 percent extra information. (Okay, that’s composed. However attempt to include verifiable very first or third party research study, stats, and information in your blog post.).
Outbound Hyperlinks. Does someone else have a fantastic perspective on a topic? Intend to make sure individuals know a specific meaning of a word or principle? Web link to it. Ensure these web links are to authoritative sites. Only web link to your website if it’s an extremely relevant blog post.
Lists as well as Bullets. We’re followers. Viewers are followers. Most individuals skim short articles until they discover the worth. Bullet points make this simple.
Actionable Takeaways. Wrap up the takeaways of your short article as bullet factors at the end of your message.
NOTE: * RevenueZen reserves complete content control and also may edit or modify entries as we please. These tweaks consist of anything from removing way too much self-promotion, to maximizing for search engine optimization, edits both little and also big, and also extra.
Guest Post Logistics.
First, we’ll team up and also agree on a topic as well as title. Don’t begin creating till we have actually done this!
Once we have actually agreed on the topic, provide me a due date for when you expect to send the short article for us to review.
After you have actually written your draft, send it to me as a Google Doc. Make use of these sharing setups:.
On– Any person with the web link;.
Access– Can modify.
I’ll make edits in this Doc, so make a copy if you ‘d like to maintain an original version of your writing.
Send a brief, couple sentence bio. This can consist of a link to your LinkedIn profile and/or your website.
I’ll allow you recognize when the message is arranged to go real-time.
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